the myths of innovation – Book Review
One of the many issues that plagues many aspiring innovators is actually believing in those varying and vast amounts of myths that proceeded them. This book debunks the hype & helps you re-frame your ideology.
So What? How to Communicate What Really Matters to Your Audience – Book Review
Mark Magnacca brings the deceptively simple concept of "So What?" with how we try communicating and breaks it down into 3 clear and concise steps; For What?, So What?, Now What?
3 Steps To Yes: The Gentle Art of Getting Your Way – Book Review
Although this book is about 10 years old, it still has some great value;nonetheless it is a good read, albeit long. It's intended for those who lack the natural persuasive ability, or for those coming from the more traditional hard-sale training.
Crush It! – Book Review
Although I didn't really know who Gary Vaynerchuck was prior to this book after reading his book Crush It!: Why NOW Is the Time to Cash In on Your Passion you can easily see how much passion he does pour into whatever he dives into
